Not every celebrity interview goes on as planned. We know that. But how it’s handled makes a whole lot of difference.
Kenyan journalists were left bewildered after Harmonize walked out from a press conference on Friday night. He spoke for three minutes, then stood up and walked out. Now let me take you back.
The Tanzanian singer released his new song “Uno” and organized for a media tour in three countries – Tanzania, Kenya and Uganda.
He granted Tanzanian media all his time and poured his heart about his current situation with WCB on Thursday. Later that night, he threw a bash for the media and celebrities and even gave a stunning performance of his new song.
Friday was Kenya’s turn. He had scheduled a press conference for 11 Am, he then pushed it to 3 pm. Just before the time, it was announced that the singer and his management rescheduled it to 7 pm.
Not minding the time of the event, journalists arrived in good numbers at the Blue Door VIP lounge and at exactly 7pm sharp, we had settled down waiting for the star.
An hour later, the singer arrives with his crew and multiple bodyguards, who pushed people out of the way. He answered two questions and demanded not to be asked about WCB. Harmonize spoke for about three minutes and walked out of the room, ignoring a journalist who was still asking a question.
Asked by the PR organising the interview about the “One on One” interviews he had requested for, the singer gave a big no as his bodyguards pushed the chairs to create way for the singer to get out.
While journalists were left in disbelief at the kind of “madharau’ they were treated with, it was revealed that the singer’s excuse was that he was late for a TV show which was starting at 10pm.
“WHAT HAS KENYAN MEDIA EVER DONE TO THIS GUY? THIS IS NOT THE FIRST TIME HE IS ACTING LIKE THAT” SAID A BLOGGER
A TV presenter added “Huyu jamaa ako na madharau sana, hutawahi niona kwa event ama press conference yake tena”
In support of the conversation, a writer of a popular newspaper said “This is not the way to treat people, especially the media. Atajua hajui. His ego will take him nowhere. I will never cover anything about him, ever again!” he swore
Hours later, Harmonize went to his anticipated TV show like nothing happened.
“THIS IS THE REASON WE ARE SUPPORTING WAMLAMBEZ, THE GENGETONE KIDS AND NOT THIS TANZANIAN ARTISTE” A JOURNALIST SHARED ON INSTAGRAM
In conclusion, Harmonize showed Kenyans the highest order of “Madharau” Did he not learn from Nigerian artistes?
Below are a few screenshots of journalist ranting on Instagram after the humiliation;